Speakers

Title: New Supply Chain Models for new times

Abstract: existing business models used in enterprise supply chains have far outlived their usefulness, especially with the onslaught of more demanding customers and an increasingly volatile marketplace in these uncertain times. There is no ‘silver’ bullet, but there is a new model which is increasingly being applied by major corporations, with great success- dynamic alignment. This model was developed by John Gattorna and co-workers in 1989, and has been under market testing around the world for the last two decades- with startling results. Essentially it starts with the premise that supply chains are propelled by humans and human behavior inside and outside the firm, and everything else are just enablers.

So the new model starts with interpreting customer buying behavior, and then reverse engineering these insights into specific ‘value propositions’ for the different buying behaviours identified- for any given product/market combination. From there we go inside the firm and seek to re-engineer the internal subcultures in such a way that they ‘align’ with these value propositions. Finally, it is the leadership of the enterprise that starts the whole process, and here we seek to genetically engineer the make-up of the leadership team so that it has the necessary band width embedded in it to shape the appropriate subcultures.

And as conditions in the marketplace change due to recessionary and other market forces, which in turn cause changes in customer buying behaviours, this model allows the enterprise to adjust its value propositions, subcultures, and leadership styles in a corresponding manner so as to retain the desired alignment and sustain operational and financial performance.- hence the term, dynamic alignment.

John Gattorna will take the audience through this journey, and using case studies, demonstrate how improved alignment brings better bottom line performance- but in the process many existing conventions have to be overturned.

He established and led the Australian and South Asian Accenture supply chain practice, 1995-2002, and has since focused on advising Boards and senior management on how to improve the “alignment” of their enterprise supply chains with customers, suppliers, and third party providers. John’s book, Living Supply Chains (FT Prentice Hall, Harlow, 2006), received wide acclaim for its innovative content which cuts across all disciplines in the enterprise. His latest book, Dynamic Supply Chain Alignment, (Gower Publishing Farnham, 2009) is likely to do likewise as he continues his explorations for a radically new business model that can be applied to enterprise supply chains. He is a prolific writer of short articles and is much sought after as a speaker on the international conference circuit. He holds several visiting professorships at universities in Australia, the UK, Asia, and Europe, and was recently invited to join the Supply Chain & Logistics Group (SCLG) leadership team in the Middle East. John always welcomes contact from interested parties in the global supply chain community, and can be contacted as follows:

john@johngattorna.com; www.johngattorna.com

Title: Implementing SCM in consumer business

Operations Director at Iittala Group 2003-, Vice President, Operations at Fiskars Corporation 2008-. Positions of trust: member of the board of directors in Nokian Tyres Plc 2006-, member of the board directors at Mint of Finland 2008-, member of the board directors at Lassila & Tikanoja Plc 2009-.

Title: Future Focused Supply Chains

Dr. Mahender Singh is a Research Director of the MIT Supply Chain 2020 Project, a multi-year research effort looking into the future of logistics and supply chain management. His research and teaching is focused on operations and supply chain management, with particular interest in exploring the underlying structure of complex supply chains.

Overall, Dr. Singh has over 15 years of experience in the supply chain domain of which 10 years were spent in industry working on various supply chain related aspects of the business. As a consultant for five years, Dr. Singh worked on supply chain planning projects at Fortune 50 companies around the world. During the last five years at MIT, he has worked closely with large multinational companies on research and applied projects. The dual objectives of research and application have been at the center of his work, which has allowed him to seek unique solutions to persistent supply chain problems.

Dr. Singh is a frequent speaker at leading international supply chain conferences around the world. He has published articles in leading academic and trade journals such as Management Science, IIE Transactions, and Supply Chain Management Review. Dr. Singh holds a Ph.D. in Business Administration from the University of Tennessee, an M.S. in Logistics from MIT, an M.S. in Statistics, and B.S. in Physics from University of Delhi. He is a licensed Cost Accountant. His teaching interests include Operations Management and Supply Chain Strategy.

Title: InGRID ENERGY - Can the Internet of Electricity catalyse Efficiency?

Abstract: The digital carbon supply chain demands to be managed with far greater efficiency. Although it shares some characteristics of the physical supply chain, the energy supply chain is distinct. For example, reducing demand is key to contain capacity and stabilize green house gases (GHG emissions). Almost 30% demand reduction is possible for the medium-term through optimization of utilization and dynamic pricing. In the physical supply chain it is oxymoronic to think about “reward” for “demand reduction” yet the energy supply chain offers financial incentives in form of carbon credits to reward “demand reduction” measures. Ubiquitous secure wireless sensor networks (USWSN) may improve efficiency through the intelligent use of data and analytics. Strategic tools of energy operations management may use some of the principles of supply chain management to aid the global drive to reduce carbon footprint, hopefully, without the economic burden of carbon tax.

Dr Datta is a scientist in engineering Systems Division and the department of Civil and Environmental Engineering at the School of Engineering, MIT. He also is the Research Director of the MIT Forum for Supply Chain Innovation. He acts in a research and innovation strategic advisory capacity to major industries, governments and global agencies. He has been a visiting lecturer at Trinity College in Dublin, HEC in Montreal, ESSEC Business School in Paris and Chalmers in Gothenburg. He also is a past-member of the Technology Board of the Auto ID Center at MIT.

Title: Construction Supply Chain - The challenges and opportunities for industrial supply chain optimisation

Nicholas Allan is a New Zealander with 20 years experience as a business development specialist. Having worked in management roles for large global companies such as Xerox Corporation and Thomson group he has more recently spent the last 7 years in multinational assignments for DHL based in the Middle East, Nordics and now mainland Europe. Using a strategy of leveraging knowledge and experience from automotive logistics solutions to bring improvements in supply chains of industrial customers, he has developed large scale logistics solutions with companies in construction, energy, engineering and manufacturing.

DSc (Econ.) Aimo Inkiläinen has specialized in Sourcing and in Structures of Distribution Systems. Inkiläinen worked as a Professor in Logistics at HSE (Helsinki School of Economics). His 25 years work experience includes managerial positions in automotive business, ICT and construction business. Inkiläinen worked as a Professor in Logistics at HSE during 1998-2005 and his research and teaching interest are Supply Chain Management, Sourcing and Procurement, Structures of Distribution Systems.